They're back, and for the first time ever, they're showcasing their business plans to experienced business owners for comments on their business ideas and plans. There was a total of 19 students presenting their concepts.
This session was hosted in Dream Factory Creative Center, Level 7, GMBB Kuala Lumpur, which is also the office of Rtist Creative Platform. The two judges in attendance are:
Mr Tony Chua, Founder of Rtist Creative Platform.
A creative job platform that empowers Malaysian creatives to match up with businesses needing creative services. To-date, there are a total of 25,000 users on the platform, with creatives connecting with business owners on a daily basis here.
He is joined by,
Mr Same Tham, Co-founder and Chief Executive Officer of GoFluence
GoFluence is a leading influencer marketing platform in Asia. Under his leadership, GoFluence is Malaysia’s first and largest self-service influencer marketing platform, connecting over 50,000 influencers with 4,000 brands.
The Masters students were given 8 minutes to present their creative business ideas, all of their business plans must form from environmental friendly concepts. Today's business plans covered environmental friendly soaps, all the way to edible bread bowls.
The students are assessed based on two aspects, one is whether the project is made in detailed with excellent finishing along with evidence of intensive progression to support the design and production process and the other is, whether the student did excellent work in problem identification.
Which Includes detailed analysis of industry size, target audience segments, market maturity, trends, and outlook, at the same time, did they define the target market and consumer demographics clearly. Presents competitive and unique advantages in a compelling manner.
Final touches
The students, after today's session, will go home with a much clearer business plan and valueable and experienced advices from Mr Tony and Mr Same today. We hope that the students had an enjoyable time today, as they pursue further into the creative business landscape.
More on:
👉 Here's a solution to hire Malaysian Creatives for your next Project.
👉 Another marketplace for finding Malaysian influencers for your marketing projects.