Spoken

Chinese (Mandarin)
Chinese (Cantonese)
English

Written

Chinese (Cantonese)
Chinese (Mandarin)
English

1 Nov, 2022 - 24 May, 2024

Art Director

Neutrovis Sdn Bhd, Petaling Jaya

Company Type

New Startup

Position

Art Director

Specification

Art & Creative

Roles

Art Director

My responsibilities:
• Own the art direction for the brand identity, print materials, social media channels, websites, and etc.
• Conceptualize, plan and design visual assets for websites, landing page, social media, web banner, logo, graphic assets, gif and any related marketing collaterals.
• Develop and execute design concepts for a variety of mediums, including digital and print materials, such as brochures, banners, social media graphics, and website assets.
• Create wireframes, prototypes, and high-fidelity designs for brand's responsive website.
• Collaborate with developers to ensure seamless implementation of designs.
• Responsible for participating in the entire process of projects, including every aspect from conceptualization to final implementation.
• Creating mood boards/storyboards for each project as necessary and before each shoot.

1 Jul, 2021 - 31 Oct, 2022

Senior Designer

IPG Mediabrand, Petaling Jaya

Company Type

Other

Position

Senior

Specification

Advertising / Media Planning

Roles

Creative

My responsibility:
• Work closely with Creative Group Head, Eexcutive Creative Director and copywriter for conceptualising campaign direction & execution.
• Developing and overseeing the visual aspect of advertising campaigns, ensuring they are engaging, on-brand, and effective.
• Develop and create innovative and compelling designs for various marketing materials, including digital assets, presentations, advertisements, product packaging and etc.
• Ensure consistent branding across all social media channels, maintaining a cohesive and recognisable visual identity.

Key Account: Pizza Hut, Tyson

1 Nov, 2017 - 30 Jun, 2021

Senior Designer

LOKi Digital Sdn Bhd, Bangsar KL

Company Type

-

Position

Senior

Specification

Digital Media

Roles

Digital Designer

My responsibilites:
• Design, manage, and execute creative ideas including mock-ups for digital campaigns based on the specific requirements/briefs.
• Brainstorm and work with teammates to deliver concepts (mood boards, mockup designs, digital designs, etc) and turn ideas into reality.
• Ensure consistent branding across all social media channels, maintaining a cohesive and recognisable visual identity.
• Conceptualize, develop and deliver a wide range of graphics, social media content, EDMs, illustrations, key visuals, product images, festive campaign materials, etc., be it in static or motion formats.
• Capture and edit images for social media purposes.
• Conceptualize and create visually engaging designs for web, microsite, campaign’s interactive games and etc.

key Account: UNIQLO, DELONGHI, Berjaya Sompo Insurance [Project-based], Pitches, Mustela, Starling Mall, Times Internet [Supporter]