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Response time: Within a day
Member since: Oct 13, 2018
Completed Job: 0
About Me
Design and branding are important in every industry driven to stand out, and I believe in making this happen. I am a Malaysian who is curious, versatile, and fortunate enough to work in 3 countries. As a multidisciplinary creative, my thought process revolves around finding functional solutions without compromising aesthetics. My passion falls under achieving success with organisations that generate income to improve the quality of life. In my spare time, I like to draw, play games, write, read, learn, or exercise.
Current Status
Self Employed
Language
Spoken
Chinese (Cantonese)
English
Malay
Written
English
Malay
Chinese (Cantonese)
Working Experience
13 Dec, 2021 - 4 Jan, 2023
Senior Designer
Admiral Digital, KL
Company Type
New Startup
Position
Senior
Specification
Digital Media
Roles
Multimedia Designer
1. Spearheaded brand identities for global clients. Achieved first-stage logo approval with IVPC and MyEvo.
2. Varied tasks (Design: video ads, presentations, print, email design / slicing / Klaviyo setup | Writing: Brand guides, IMBY and Harrow video scripts / ideation | Photography).
1 Jan, 2019 - 9 Dec, 2021
Senior Executive, Designer
KPMG, Bandar Utama
Company Type
Multinational Corporation
Position
Senior
Specification
Art & Creative
Roles
Branding Designer
KPMG is one of the Big Four global accounting firms.
Achievements:
1. Managed and advised on brand compliance for all MY branches.
2. Streamlined company workflow (written guides, proposals, reduced third-party bottleneck for image library, admin tasks and monthly print charges; reducing 3/4 of the timeline).
3. Designed winning PPTX proposals for external clients. Commended for interactive PPTX Transparency Report.
4. Commended for innovative brand-compliant designs e.g. CEO Outlook infographics, Virtual Run logo, VIBE (e-magazine), festive packaging, and Annual Dinner Heroes event theme.
5. Coordinated printing processes (finances, PO, vendors).
6. Applied self-taught skills for portrait and event photography.
5 May, 2016 - 8 Aug, 2018
Graphic and Web Designer
UCSI Group, Malaysia
Company Type
Other
Position
Senior
Specification
Art & Creative
Roles
Graphics Designer
UCSI Group is a conglomerate of Education, Consultancy, Healthcare, Hotels and Travel, Properties and Technology.
Achievements:
1. Managed 6 projects simultaneously (prints, coding, social media, gazette and newspaper ads).
2. Recognised for efficiency, proactivity and attention to detail, preventing copywriting errors and unnecessary costs.
Reason of resign
7 Jul, 2014 - 1 Jan, 2016
Creative Lead
Studioworkz Productions, Singapore
Company Type
SME
Position
Senior
Specification
Art & Creative
Roles
Graphics Designer
Achievements:
1. Successfully executed more than 6 identity designs e.g. Dezato Dezato, Artisan S'MORES, Browtisan etc. from concept to completion (prints, illustrations, animated ads, brand guides, website design and product photography).
2. Collaborated in a multidisciplinary team environment for project management with external clients.
Reason of resign
12 Dec, 2012 - 4 Apr, 2014
Creative and Graphic Assistant
Cancer Council NSW, Australia
Company Type
-
Position
Intern
Specification
Art & Creative
Roles
Graphics Designer
Advertising campaign material, idea generation, event website updates, graphic design, EDM design templates/code, and social media platforms. Mentored new design interns.
Reason of resign
1 Jan, 2010 - Current
Freelancer (Graphic Design, Photography & Copy)
ysfaye, Malaysia
Company Type
Other
Position
Director
Specification
Art & Creative
Roles
Graphics Designer
ysFaye is a brand I developed since my university days for design services on a project basis.
Engaged local and international clients through all stages: proposal, contract, budget, timeline, design, copyediting and print management.
CLIENTS (SELECTED):
• Logo Design – The Write Chemistry, Chun Yo Yi Cafe, Hooray, Reka
• Identity Design – Friendster Hub, Sydney Grand Events, RnD Tax Agents, Let's Go Car Hire, Adcited International
• Social Media Design – Great Big Minds
• Print and Illustration – Tasty Grains, L&L Trading, Australian Child Studies Centre, Hope & Heaven Communication, RTE Marketplace, Anime Soul+
Education
Other
Major in Digital Media
Bachelor's Degree
Art/Design/Creative/Multimedia
3 Mar, 2008 - 12 Dec, 2010
Other
Major in 3D Modelling and Animation
Master Degree
Art/Design/Creative/Multimedia
2 Feb, 2011 - 12 Dec, 2011
Skill Sets
Tools & Software
Experienced Industry
Additional Information
Owns Transportation
No
Owns Laptop
Yes
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