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Member since: Apr 6, 2026
Completed Job: 0
About Me
My career has been defined by a passion for visual storytelling and strategic branding. Throughout my 19-year journey, I have had the privilege of working as a freelance designer for a diverse range of market leaders, including:
- International Powerhouses: Leading design initiatives for the global brand Castrol.
- Japanese Industry Leaders: Crafting visual identities for Musee Platinum.
- Local Success Stories: Directing creative for Malaysia’s No. 1 residential solar panel brand, Verdant Solar.
Current Status
Self Employed
Language
Spoken
Chinese (Cantonese)
Chinese (Mandarin)
English
Written
Working Experience
1 May, 2018 - Current
Art Director
Every Nation Sdn. Bhd., Puchong
Company Type
Other
Position
Art Director
Specification
Art & Creative
Roles
Art Director
Orchestrated the visual language for diverse projects by bridging the gap between marketing strategy and creative execution. I managed the end-to-end design process—from initial trend research and conceptualization to mentoring a team of designers and editors. By translating complex business goals into actionable design briefs, I ensured every project remained aesthetically superior and strategically aligned.
1 Feb, 2016 - 20 Sep, 2016
Creative Director
Simply Mobilizing HQ, Philippines
Company Type
Other
Position
Creative Director
Specification
Art & Creative
Roles
Creative Director
Spearheaded the global identity shift for a brand operating in 92 countries, aligning new business objectives with a refreshed visual strategy. I consulted on the transition from legacy branding to a modern aesthetic, overseeing the entire creative process through to the international launch in Thailand. Expertly balanced brand continuity with innovative design to maintain client trust during a major pivot.
Reason of resign
A branding project with 7-month contract only.
Education
Limkokwing University College of Creative Technology
Major in Advertising
Bachelor's Degree
Art/Design/Creative/Multimedia
1 Jan, 2006 - 1 Dec, 2010
Skill Sets
Tools & Software
Experienced Industry
Additional Information
Owns Transportation
Yes
Owns Laptop
Yes
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