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Member since: Mar 7, 2022
Completed Job: 0
About Me
I'm a versatile, self-motivated Communications Specialist skilled in content development, advertising, media & publicity, digitalisation and integrated communications who has a knack for writing and translations. I enjoy meeting new challenges and seeing them through to completion, meticulous and well-organised under pressure. I have more than ten years of experience working in the communications field including corporate, social enterprise, regulatory body and education institution.
Current Status
Self Employed
Language
Spoken
English
Written
English
Working Experience
11 Nov, 2017 - 5 May, 2021
Senior Communications Specialist
Bank Negara Malaysia, Kuala Lumpur
Company Type
Other
Position
Manager
Specification
Advertising / Media Planning
Roles
Manager
Develop and implement effective and impactful communication strategies and solutions to create awareness, getting buy-in and strategic positioning of the Bank. Provides end-to-end communication services (internal & external) in four main areas including nationwide project management, media relations, social media content & management and issues analysis.
Key Achievements:
- Established the first financial scams' awareness Facebook page for Malaysians
- Content Manager for Instagram and Social Media Manager for BNM's Annual Report / Financial Stability Report
- Campaign Manager for nationwide financial literacy awareness including #MyDuitStory initiative
- Publicity Manager for the launch of Financial Education Network by former Prime Minister, Tun Dr Mahathir Mohamad
- Media Relations Manager for Karnival Kewangan Terengganu
- Floor Manager for Live Webinar Series on Repayment Assistance for Individual and SME borrowers
- Lead Interviewer for SMEs' Testimonials on Moratorium and Repayment Assistance Campaign
- Secretariat of Publicity Team for Tun Siti Hasmah's Interview for Tun Ismail Ali book launch
- Team Captain for 3-month International Leadership Programme
Reason of resign
Looking for careers with a more work-life balance
12 Dec, 2014 - 11 Nov, 2017
Digital Learning Partner (Content & Research)
Leaderonomics, Petaling Jaya
Company Type
Other
Position
Senior
Specification
Journalist / Editor/ Writing
Roles
Writer
Work on writing and curating courses from beginning to end including research, instructional design and collaboration with thought leaders. Prepare and execute the team’s marketing plan, covering avenues in both online and print. Raise awareness on Digital Learning and represent Leaderonomics to speak in BFM 89.9 live interviews, Selamat Pagi Malaysia by RTM as well as the content contributor of The Star and Malaysia SME newspapers.
Key Achievements:
- Launched the first Leaderonomics Digital Learning platform
- Successfully onboard key clients such as MRCB, Ranhill, MRA & Boustead
- More than 30 learning modules launched and endorsed by clients
- Organised the first SME Conference attended by more than 200 CEOs
Reason of resign
Career progression
1 Jan, 2012 - 12 Dec, 2014
Front Office Executive
Summer View, Kuala Lumpur
Company Type
New Startup
Position
Senior
Specification
Management, Marketing, Sales, Admin
Roles
Sales Executive
An ever-challenging sphere of customer service with client servicing, marketing, patience building and mastering the art of listening in day-to-day routine. Had the privilege to experience impromptu decision-making,100% attentiveness and 200% multitasking.
Reason of resign
Career progression
Education
SEGI College
Major in English Studies & Public Relations
Bachelor's Degree
Advertising/ Media
1 Jan, 2013 - 12 Dec, 2015
Skill Sets
Tools & Software
Additional Information
Owns Transportation
Yes
Owns Laptop
Yes
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