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A dynamic freelance graphic designer specializing in AI-integrated workflows and digital growth strategies. With 3 years of experience and a background in UX flow optimization, I create high-impact visuals across Adobe Creative Suite and multi-channel marketing campaigns. From brand identity to performance marketing and print consultation, I deliver end-to-end design solutions. Bilingual in English & Malay.
Self Employed
English
Malay
16 Jun, 2025 - Current
Peachies Station, Ipoh
SME
Creative Director
Art & Creative
Creative Director
Built AI pipelines for scripting and creative, cutting Meta ad asset production time by 40–60%, while launching a full e-commerce brand ecosystem with UX flows and automated WooCommerce checkout. I designed 3-stage campaign visuals to match audience segments for higher CTR, optimized landing page scroll rates by eliminating friction points via Clarity and Google Sites, and established structured creative testing matrices to track KPIs and eliminate low-performing asset spend.
22 Apr, 2025 - 4 Oct, 2025
Pixtor Printing House, Ipoh
SME
Intern
Printing/Packaging/Publishing
Print Designer
• Prepared 100+ print-ready files monthly in Adobe InDesign and Illustrator, applying prepress specifications — achieving a near-zero reprint rate throughout the internship. • Maintained quality control across high-volume DTP production workflows, cross-checking files against client briefs and print specifications before every production handoff.
14 Oct, 2024 - 10 Apr, 2025
Pixtor Printing House, Ipoh
SME
Fresh / Entry Level
Management, Marketing, Sales, Admin
Sales Executive
Maintained quality across 200+ monthly print orders by coordinating the consultation-to-production lifecycle with zero major failures. I grew per-project revenue by converting 25–30% of standard orders to premium finishes, while cutting rush-order turnaround time to under 3 days during peak seasons via a new priority triage system. Additionally, I minimized costly reprints by educating clients on print-ready file requirements, print cost management, and quality control.
1 Jan, 2023 - Current
Self Employed, Ipoh
Other
Fresh / Entry Level
Art & Creative
Graphics Designer
Delivered end-to-end brand identity systems for 50+ SME clients, cutting revision rounds by 2 through clear briefing. I eliminated unnecessary reprints for 90% of jobs by consulting on material selection and technical print specs. By integrating generative AI into Adobe Creative Suite workflows, I cut project turnaround by 30% for ideation and content creation while independently managing 5+ concurrent projects with zero missed deadlines from concept to final delivery.
Major in Graphic Design and Print Media Technology
Diploma
Art/Design/Creative/Multimedia
13 Jul, 2022 - 23 Apr, 2025
Achieved Diploma in Graphic Design and Print Media with a CGPA of 3.86
Achieved Diploma in Graphic Design and Print Media with a CGPA of 3.86
BPLTV
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Achieved Appreciation Award as Vice Chairperson of Pusat Islam An-Nur (AJK PIA)
Achieved Appreciation Award as Vice Chairperson of Pusat Islam An-Nur (AJK PIA)
Kolej Vokasional Balik Pulau
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Best Exhibition Design & Spatial Layout of Final Year Project Exhibition (ArtReka)
Best Exhibition Design & Spatial Layout of Final Year Project Exhibition (ArtReka)
Kolej Vokasional Balik Pulau
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Achieved Malaysian Skill Certificate (SKM) Level 3, Graphic Design
Achieved Malaysian Skill Certificate (SKM) Level 3, Graphic Design
Department of Skills Development (DSD), Ministry of Human Resources (MOHR)
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Excellent Academic Award: CGPA >3.70
Excellent Academic Award: CGPA >3.70
Kolej Vokasional Balik Pulau
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Head of Bureau (Information & External Relations) Students Representative Council Assistant (RMPP)
Head of Bureau (Information & External Relations) Students Representative Council Assistant (RMPP)
Kolej Vokasional Balik Pulau
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'Towards A Smoke Free Generation' National Poster Competition
'Towards A Smoke Free Generation' National Poster Competition
Malaysian Medical Association
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Yes
Yes
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