Recommended by 0 people
Member since: Aug 21, 2025
Completed Job: 0
About Me
I’m Leo, a Marketing & Business Development Experienced with over 7 years of experience in trade marketing, event management, and project coordination.
I specialize in helping businesses grow their brand visibility and sales performance through:
📈 Marketing Strategy & Campaign Execution – from planning to promotion execution.
🛒 E-commerce & Trade Marketing – product listings, retail promotions, and marketplace optimization.
🎤 Event & Project Management – coordinating virtual/physical campaigns, stakeholder management, and seamless execution.
📑 Business Support – budgeting, negotiation, translation (EN/Malay/Chinese), and client communications.
My career highlights include managing nationwide FMCG campaigns, organizing brand activations with Watsons, and leading sales/marketing strategies that drove measurable growth.
I am adaptable, results-driven, and fluent in English, Malay, and Chinese, which allows me to work effectively with diverse teams and clients across regions.
👉 If you’re looking for a dedicated freelancer who can deliver impactful marketing, manage projects efficiently, and support your business growth — I’d be glad to collaborate.
Current Status
Unemployed
Language
Spoken
Chinese (Hokkian)
Chinese (Mandarin)
English
Malay
Written
Working Experience
21 Nov, 2021 - 22 Jul, 2025
Trade Marketing Executive
YLTC Sdn Bhd, Kuala Lumpur
Company Type
SME
Position
Junior
Specification
Management, Marketing, Sales, Admin
Roles
Marketing Executive
• Managed multiple FMCG brands’ listings, promotions, and claims.
• Developed and executed brand marketing plans including event activations and
retail promotions.
• Liaised between stakeholders and internal sales teams to ensure timely
campaign delivery.
• Oversaw budgeting and negotiation for product listings and event costing.
• Key Achievement: Successfully organized on joining Watson’s Jom Beli 2023
event: end-to-end planning, promoter hiring, task delegation, and ensuring strong
sales and brand exposure.
30 Nov, 2019 - 30 Oct, 2021
Senior Sales & Business Development
HavenSpace Management, Subang Jaya
Company Type
SME
Position
Senior
Specification
Others
Roles
Other Roles
• Project leader and decision making for residential development and renovation
projects with completion on time.
• Managed operations, budgeting, quality control, and financial planning on cost
effectiveness.
• Developed sales strategies and marketing initiatives to drive customer
acquisition.
1 Apr, 2019 - 30 Nov, 2019
Event & Marketing Executive
Astounding Integrated Marketing, OUG
Company Type
SME
Position
Junior
Specification
Management, Marketing, Sales, Admin
Roles
Marketing Communication
• Assigned as HQ Project Manager for DAIA Detergent campaign.
• Time to time update and managing internal and external stakesholders.
• Supervised on-ground PICs across multiple regions.
• Coordinated planning and execution for major events:
- DAIA Detergent Campaign,
- Pong Beer Event @ Sunway GEO,
- Rumble League @ 1 Utama & MyTown Cheras,
- 28 Day Postnatal Academic Workshop.
1 Feb, 2016 - 28 Feb, 2017
Admin & Project Coordinator
Yayasan Nanyang Press, Petaling Jaya
Company Type
Other
Position
Fresh / Entry Level
Specification
Management, Marketing, Sales, Admin
Roles
Administrator
Responsible for data entry, document filing.
Cross checking between submission of document & and verification between
internal and external parties if required.
Project coordinator for major charity events including: O’Sweet Day Charity Run,
& Happy & Healthy Family Charity Fair.
- Project Planning
- Ensure event run successful
- Quick responsive if incident happens.
Education
INTI International College
Major in Business
Diploma
Business Studies/ Administration/ Management
1 Apr, 2017 - 31 Mar, 2019
University of Hertfordshire
Major in Marketing
Bachelor's Degree
Marketing
1 Apr, 2019 - 31 Aug, 2021
Skill Sets
Tools & Software
Additional Information
Owns Transportation
Yes
Owns Laptop
Yes
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