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Member since: May 18, 2024
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Step into a world where visuals speak louder than words. As a dynamic content creator, I specialize in photography and videography, crafting engaging content for social media platforms. I design marketing materials, manage monthly content calendars for Instagram, and develop creative assets to enhance brand strategies. I devise compelling digital and offline campaigns and coordinate influencer partnerships to broaden the reach and captivate new audiences. Welcome to my creative journey, where every piece of content tells a brand's unique story.
Self Employed
Chinese (Mandarin)
English
1 Jan, 2020 - Current
Rie Agency, Kuala Lumpur
New Startup
Creative Director
Advertising / Media Planning
Creative
- Produce engaging content for social media platforms, specializing in photography and videography.
- Design marketing materials such as menus, posters, and other collateral.
- Strategize and execute monthly content calendars for clients' Instagram and Facebook accounts.
- Develop creative assets including artwork, photography, videography, and copywriting to enhance brand content strategies on Instagram and Facebook.
- Collaborate with management to devise digital and offline marketing campaigns.
- Coordinate influencer partnerships to broaden marketing reach and target new customer segments.
18 Apr, 2018 - 1 Mar, 2019
Huckleberry Hospitality Group, Kuala Lumpur
Public Listed Company
Junior
Management, Marketing, Sales, Admin
Marketing Executive
- Work closely with the management team to develop and plan digital and on-ground marketing campaigns.
- Coordinate with relevant department heads, suppliers, and influencers
- Creates daily content for all the social media platforms, daily monitoring social pages and responding to messages and comments.
- Expand marketing reach to new customer segments and expand customer database.
- Perform market research for businesses under a holding company.
-Assist in traditional PR on the ground and in-house customer engagement activities.
- Develop and manage the marketing and management events.
- Measure the success of all marketing activities.
1 Jun, 2017 - 1 Jan, 2018
Bridzia Sdn Bhd, Kuala Lumpur
New Startup
Fresh / Entry Level
Digital Media
Social Media Executive
-Assist in executing the monthly marketing plan based on the company’s preplanned direction and budget
-Liaise with digital agency on the execution of the paid advertisements
-Brainstorm on new growth strategies
-Monitor competitors & industry leader’s social media presence
-Creates content that elevates the brand and product’s positioning
-Work closely with internal teams and assist with new product and promotion launches
-Brainstorm new and creative growth strategies
-Design digital advertisement that is applied across multiple channels for social media platforms and Inhouse web banners
-Create and design email templates using MailChimp
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