Spoken

Chinese (Mandarin)
English
Malay

Written

English
Malay

14 Nov, 2023 - Current

Marketing Executive

Anbiz Sdn Bhd, Petaling Jaya

Company Type

SME

Position

Junior

Specification

Management, Marketing, Sales, Admin

Roles

Marketing Executive

- Collaborated closely with the Marketing Manager to conceptualise, develop, and execute B2B marketing projects and campaigns.
- Developed visuals and written content to enhance the company's social media presence, engaging with the target audience and fostering brand awareness.
- Assisted the commercial department by designing sales-supportive materials, such as presentations and brochures.
- Crafted medium to long-form content optimised for SEO, delivering valuable insights and solutions to target audiences while improving organic search visibility.
- Utilised SEO tools to conduct keyword research, analyse website performance, and optimise content, resulting in increased traffic and improved search engine rankings.

20 Mar, 2023 - 3 Nov, 2023

English Writer

Legency Group Sdn Bhd, KL

Company Type

Multinational Corporation

Position

Fresh / Entry Level

Specification

Advertising / Media Planning

Roles

Copywriter

- Produced SEO-optimised articles that cater to requirements of various clients with the aid of ChatGPT.
- Developed and maintained daily blogs for multiple Blogger websites.
- Translated English articles into Chinese and Bahasa Malaysia before publishing them on the client's website.
- Established and managed social media profiles on various platforms for clients.
- Developed social media content across multiple social media platforms for clients.

7 Feb, 2023 - 7 Mar, 2023

Content Creator

Digital Ads Sdn Bhd, KL

Company Type

Multinational Corporation

Position

Fresh / Entry Level

Specification

Advertising / Media Planning

Roles

Creative

- Crafted client advertisements utilizing the ADDA format as per their specifications.
- Provided support in reviewing and revising written content.
- Developed a marketing proposal for a client specializing in premium Japanese sake.

8 Mar, 2022 - 3 Jul, 2022

Copywriter Intern

IPG Mediabrands, Petaling Jaya

Company Type

Multinational Corporation

Position

Intern

Specification

Advertising / Media Planning

Roles

Copywriter

Assisted the team in generating copy that meets the clients' requirements for their advertisements and social media postings; alongside proofreading and editing the copy if any grammatical mistakes are found.