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Member since: Sep 2, 2025
Completed Job: 0
About Me
Hello, my name is Ivy, and I’m a Digital Marketing and Social Media professional with experience in managing campaigns, creating content, and driving brand growth across platforms like TikTok, Meta, Instagram, and Google. Alongside my marketing expertise, I also bring skills in content writing, transcription, translation (English, Malay, and conversational Mandarin), video editing, and simple design work.
I’m passionate about combining creativity with strategy to deliver measurable results, whether it’s increasing engagement, building brand visibility, or crafting content that resonates with audiences. I see myself as a dynamic, adaptable, and detail-oriented professional who thrives in fast-paced environments and enjoys collaborating with teams to achieve impactful outcomes.
Current Status
Employed
Language
Spoken
Chinese (Mandarin)
English
Malay
Written
Working Experience
1 Jul, 2024 - Current
Digital Marketing & Social Media
TECNO Malaysia, Kuala Lumpur
Company Type
Multinational Corporation
Position
Junior
Specification
Management, Marketing, Sales, Admin
Roles
Marketing Executive
In my role, I plan and execute digital marketing strategies to boost brand awareness, engagement, and conversions. I manage social media platforms (TikTok, Instagram, Facebook, etc.), overseeing content creation, scheduling, and performance tracking. I collaborate with cross-functional teams to run paid ad campaigns, optimize targeting, and analyze key metrics (CPC, CPM, CTR, ROAS) to ensure campaign effectiveness.
Additionally, I handle influencer partnerships, content writing, and creative production — from short-form videos to simple design assets — ensuring alignment with brand voice and marketing objectives. My role requires balancing strategy and creativity, while continuously adapting to trends and insights to maximize digital presence and impact.
Skill Sets
Tools & Software
Additional Information
Owns Transportation
Yes
Owns Laptop
Yes
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