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hishamcu
Employed
Selangor, Petaling Jaya
Not available for work
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Member since: Mar 28, 2024

Completed Job: 0

About Me

My name is Hisham. I am a content writer and marketer with eight years of experience. I specialize in creating content for various online platforms, including websites, blogs, landing pages, social media, emails, press releases, and videos. I've written extensively for diverse industries such as education, logistics, technology, and food and beverage, tailoring my style to meet the needs of each target audience.

I'm not just a writer but a strategic content creator who applies SEO principles to every piece I craft. This practice ensures that the content engages readers and performs well in search engine rankings, leading to better reach and conversion rates.

In addition to content writing, I work as a freelance editor for academic manuscripts, assisting students and lecturers from higher education institutions. This role requires precision and an understanding of academic writing standards, which has sharpened my editing skills and versatility.

My writing approach is adaptable, meticulous, and always focused on delivering clear, compelling messaging that drives results.

Current Status

Employed

Language

Spoken

English
Malay

Written

Working Experience

11 Sep, 2023 - Current

Content Marketing Specialist

CaterSpot Malaysia, Kuala Lumpur

Company Type

New Startup

Position

Senior

Specification

Journalist / Editor/ Writing

Roles

Writer

- Perform keyword, topic and competitor research to guide content strategy
- Write content for blog, email marketing and social media
- Planning of monthly editorial calendar

1 May, 2019 - 25 May, 2022

Freelance Journalist

Espoletta Lifestyle Journal, Kuala Lumpur

Company Type

Other

Position

Senior

Specification

Journalist / Editor/ Writing

Roles

Journalist / Writer

- Interviewed corporate clients
- Wrote articles to promote the client's business

10 Oct, 2018 - Current

Senior Content Specialist

Lalamove Malaysia, Petaling Jaya

Company Type

New Startup

Position

Senior

Specification

Journalist / Editor/ Writing

Roles

Writer

- Managed corporate content on the website, landing pages, blog and app
- Performed keyword research and topic research according to SEO best practices to create impactful content
- Wrote blog content on a periodical basis
- Wrote case studies of corporate clients
- Created landing pages for promotions and announcements for user base and drivers
- Wrote marketing copies for social media posts and digital ads
- Wrote press releases for new service launches and rewrote third-party press releases
- Translated and localized app content

Education

Universiti Teknologi Mara (UiTM)

Major in Corrosion Science

Master Degree

Engineering (Meterial Science)

11 Jan, 2010 - 24 Oct, 2014

Skill Sets

Academic Writing & Research
Advertising
Blog
Blog Article
Business & Marketing
Content Marketing
Copywriting
Creative Writing
Editing & Proofreading
Interview / Report

Tools & Software

Asana
Canva
ChatGPT
Google Analytics
Hubspot
Microsoft Office

Additional Information

Owns Transportation

Yes

Owns Laptop

Yes

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