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Member since: Oct 10, 2018
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Senior Brand and Packaging Designer with 20+ years of experience in branding agencies and in-house FMCG roles.
Work within the new product development team to help define product ranges and contribute to packaging design, brand identity and marketing projects from concept through production and product launch. Collaborate with marketing, sales and product development team to deliver cohesive brand experiences across print, digital and social channels.
Skilled in Adobe Creative Suite, Canva and integrated campaign execution and Al-powered tools such as Kling for efficient video content creation and creative production.
Experienced in consumer goods sectors including food and pet care with a focus on driving brand consistency and market-ready products.
Employed
Chinese (Cantonese)
English
Malay
English
Malay
15 Aug, 2019 - 30 Jun, 2025
S&P Industries Sdn Bhd, Selangor
Public Listed Company
Senior
Printing/Packaging/Publishing
Print Design and Studio
* Developed and executed creative concepts for branding, packaging, and marketing collateral.
* Designed product packaging, catalogues, brochures, advertisements, point-of-sale materials, and digital assets.
* Maintained brand consistency across all marketing and communication materials.
* Collaborated with marketing, sales, and product teams to deliver creative solutions aligned with business objectives.
* Prepared artwork for print production and coordinated with vendors to ensure high-quality output.
* Managed multiple design projects from concept development to final production while meeting deadlines.
Major in Graphic Design
Bachelor's Degree
Art/Design/Creative/Multimedia
3 Mar, 1994 - 11 Nov, 1997
Yes
Yes
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