Spoken

English
Malay

Written

English
Malay

1 Jun, 2024 - Current

Senior Creative Visual Designer

Genejunction, Petaling Jaya

Company Type

SME

Position

Senior

Specification

Advertising / Media Planning

Roles

Creative

Diversifying my expertise - Collaborated within the Brand & Visual team under the marketing wing at GeneJunction, supporting a diverse portfolio of genomic and healthcare brands including Synapse Laboratory, GeneJunction, MyPreciseDNA, and BabySafe. Worked cross-functionally with stakeholders across a group of companies to deliver cohesive and impactful visual communication strategies.

Key responsibilities included:
• Developing comprehensive brand and visual design systems tailored to individual brand identities.
• Creating and maintaining social media style guides and strategic visual frameworks.
• Providing art direction and visual guidance, encompassing imagery, illustration, typography, and layout principles.
• Designing brand outlooks and native digital assets, including banners, web visuals, and app elements.
• Leveraging AI tools to generate high-quality, brand-aligned visual content.
• Executing end-to-end digital design projects for multi-platform marketing campaigns.

1 May, 2023 - 1 Jan, 2024

Digital / Creative Designer

Humanics Global, Mont Kiara

Company Type

SME

Position

Senior

Specification

Advertising / Media Planning

Roles

Creative

Honing my abilities - Contributing to the creative team at a Digital Agency, I actively collaborated with well-known brands spanning diverse industries. I Was mainly responsible visually for clients such as the Malaysian Aviation Commission (MAVCOM), Warner Bros, SG Enable, Drum, Maybank CC, MCIS, Wizards of the Coast, and McDonald's (SG, MY), among others.

My duties encompassed crafting social guidebooks and strategies, developing social calendars, providing visual guidance (including brand and design elements, imagery, and illustration directives), designing microsites, native banners, layouts for both web and app platforms. I executed design projects essentially for digital campaigns, catering to the unique needs of various clients.

21 Dec, 2020 - 31 Dec, 2022

Creative Designer

Q-Dees Worldwide Edusystem, Petaling Jaya

Company Type

Public Listed Company

Position

Senior

Specification

Advertising / Media Planning

Roles

Creative

I was part of the creative team under the Advertising and Promotion department for two main brands of the company: e.LT Education & QDs Starters.

My responsibilities include brand guidelines and outlook, visual directives (brand and design elements, imageries, character and illustration directives, storyboard directives, web transitions among other responsibilities), and design executions for both print and digital campaigns of the company.

1 Jul, 2017 - 1 Jun, 0202

Project Manager

FB Group Asia, Mont Kiara

Company Type

SME

Position

Manager

Specification

Management, Marketing, Sales, Admin

Roles

Events Manager

Venturing into project management - I managed multiple facets of events and serviced clients on the front end.

Experience: Creative proposal, quotation & cost management, pre-production, event flow, post-production & job closing. Projects vastly range from international and local concerts, annual dinners, launches, roadshows, festive campaigns & many more.

Clients: Nike (MY & SG), Abbott Laboratories (MY), Sime Darby Property, Prudential Assurance Malaysia Berhad, Daimler AG (SEA), Hap Seng Star, Procter & Gamble (MY & SG), Pandora, Legoland (MY), Central Bank of Malaysia (BNM), Security Commission Malaysia, Alibaba, Petronas, AirAsia, Maybank, MaGIC, Malaysia Digital Economy Corporation (MDEC), Etiqa, Etika AOP, UEM, Khazanah Malaysia, Telekom Malaysia, Malaysia Airports (MAHB), KFC (MY) & more.
Venturing into project management - I managed multiple facets of events and serviced clients on the front end. Experience: Creative proposal, quotation & cost management, pre-production, event flow, post-production & job closing. Projects vastly range from international and local concerts, annual dinners, launches, roadshows, festive campaigns & many more. Clients: Nike (MY & SG), Abbott Laboratories (MY), Sime Darby Property, Prudential Assurance Malaysia Berhad, Daimler AG (SEA), Hap Seng Star, Procter & Gamble (MY & SG), Pandora, Legoland (MY), Central Bank of Malaysia (BNM), Security Commission Malaysia, Alibaba, Petronas, AirAsia, Maybank, MaGIC, Malaysia Digital Economy Corporation (MDEC), Etiqa, Etika AOP, UEM, Khazanah Malaysia, Telekom Malaysia, Malaysia Airports (MAHB), KFC (MY) & more.

1 Apr, 2016 - 1 Apr, 2017

Graphic Designer

DIA Brands, Petaling Jaya

Company Type

SME

Position

Senior

Specification

Advertising / Media Planning

Roles

Creative

Exploring the industry further - I had the opportunity to work on, and closely with, international brands and their creative directors given that DIA is an international brand agency.

Experience: Visual Proposals, Brand & Logo Development, Visual Identity System, Supergraphics, Ideation Board, Visual Concept Development, Visual Direction Development, Brand Guidelines, Visual Adaptation, Editorial Design, Packaging Design, Mock-Ups, Digital Illustrations, Color Proofing, Finished Artwork & I was also given the autonomy to deliver work in absence of a design director during my time here.

Clients: Changi Airport, Harry Perkins, CJ LIFT, Entopia, Kota Iskandar, Ibrahim International Business District (JCORP), F&N Goldcoin & Marigold, Ogawa, Dunlopillo, Progresif (Brunei), OCBC Bank, IJM Land & more.
Exploring the industry further - I had the opportunity to work on, and closely with, international brands and their creative directors given that DIA is an international brand agency. Experience: Visual Proposals, Brand & Logo Development, Visual Identity System, Supergraphics, Ideation Board, Visual Concept Development, Visual Direction Development, Brand Guidelines, Visual Adaptation, Editorial Design, Packaging Design, Mock-Ups, Digital Illustrations, Color Proofing, Finished Artwork & I was also given the autonomy to deliver work in absence of a design director during my time here. Clients: Changi Airport, Harry Perkins, CJ LIFT, Entopia, Kota Iskandar, Ibrahim International Business District (JCORP), F&N Goldcoin & Marigold, Ogawa, Dunlopillo, Progresif (Brunei), OCBC Bank, IJM Land & more.