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Member since: Jun 15, 2020
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Experienced Senior Graphic Designer with a demonstrated history of working in the design industry. Skilled in Art Direction, FMCG, Point of Sale Material (POSM) Design
Employed
English
Chinese (Mandarin)
Malay
Chinese (Mandarin)
English
20 Apr, 2026 - Current
Beacon Mart Holding Sdn Bhd, Pj
Other
Senior
Art & Creative
Graphics Designer
Leverage AI tools, including ChatGPT, to enhance creative ideation and design workflow efficiency.
Managed design projects from concept to FA, ensuring production accuracy.
Create KV, packaging, POSM, social media, and marketing materials across multiple brands.
15 May, 2024 - Current
Lavier International Sdn Bhd, Subang
SME
Senior
Art & Creative
Graphics Designer
Responsible for delivering projects from concept development to final artwork (FA), with strong attention to detail in layout, color selection, precise measurements, and die-cut accuracy during the production stage.
• Designed and executed creative work for in-house brands, including CellAge+, Stemique, LeanAge, and LuminGlow, covering social media posts and advertising materials.
• Reorganized and streamlined the company’s filing system for better workflow efficiency.
• Collaborated closely with the content writer and videographer to align on brand content direction and storytelling.
• Served temporarily as design team lead, guiding juniors and interns, ensuring quality control on social posts, promotional ads, and key visuals.
• Recreated and further developed the CellAge+ mascot "Celly" to strengthen brand identity.
11 Nov, 2016 - 22 Sep, 2023
Ideas N' Play Sdn Bhd, Petaling Jaya
SME
Senior
Art & Creative
Graphics Designer
Delivery from concept to final artwork (FA), attention to detail, conducting thorough checks on layout, color selection, measurement accuracy, and die-cut aspects during the output phase.
• Executed design projects for prominent brands such as Pepsico, Reckitt, Marigold, Vitagen, Heinz, and OldTown White Coffee.
• Collaborated closely with Art Director and Account Executives to understand client preferences, ensuring designs met their expectations and objectives.
• Developed impactful advertising campaigns that effectively communicated brand messages and resonated with target audiences.
• Created compelling key visuals that captured brand identities and enhanced brand recognition.
• Designed innovative and visually appealing packaging solutions that stood out on shelves and showcased product excellence.
• Produced eye-catching point-of-sale materials (POSM) that increased brand visibility and drove sales.
3 Mar, 2016 - 10 Oct, 2016
Envicion Studio Sdn Bhd, Bukit Jalil
SME
Junior
Art & Creative
Graphics Designer
• Executed design projects for brands such as SP Setia, Property Hero, Campbell's, and Frontier.
• Collaborated closely with the Art Director to understand client preferences, ensuring designs met their expectations and objectives.
• Developed impactful advertising campaigns that effectively communicated brand messages and resonated with target audiences.
• Designed innovative and visually appealing packaging solutions that stood out on shelves and showcased product excellence.
4 Apr, 2013 - 2 Feb, 2016
Mouse Creative, Seri Kembangan
SME
Fresh / Entry Level
Art & Creative
Graphics Designer
• Executed design projects for brands such as Diamond Water, Sweetkiss Food, and Happy Bee Farm.
• Designed innovative and visually appealing packaging solutions that stood out on shelves and showcased product excellence.
• Produced eye-catching point-of-sale materials (POSM) that increased brand visibility and drove sales.
11 Nov, 2011 - 2 Feb, 2012
Worthy Media Sdn Bhd, Kuala Lumpur
SME
Intern
Art & Creative
Graphics Designer
Major in
Advanced Diploma
Art/Design/Creative/Multimedia
4 Apr, 2010 - 1 Jan, 2013
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