cyiehua Profile Avatar
cyiehua
Employed
Selangor, Petaling Jaya
Message
I'm Open to Work
Freelance

Recommended by 0 people

Member since: May 11, 2021

Completed Job: 0

About Me

Hi, I'm Hua! I love creating beautiful things with purpose. I'm driven by curiosity and social change through design, technology, and stories.

I am a multidisciplinary designer working in the advertising industry. I graduated with a BA (Hons) in Advertising and Design from the University of Sunderland. Due to my training in creative strategy, I am able to research and provide insight for creative campaigns. I also have a keen interest in copywriting and digital design, particularly in UI/UX, motion graphics, and illustration.

I am a big fan of everything the Adobe Creative Suite has to offer, and am well versed in Photoshop, Illustrator, After Effects, InDesign, and Adobe Audition, to name a few. My experience with animating and designing has also equipped me with a long fuse and troubleshooting prowess.

Current Status

Employed

Language

Spoken

English

Written

English

Working Experience

3 Mar, 2020 - 8 Aug, 2021

Creative Hybrid

DENTSU ONE SDN. BHD., Wisma Guocoland

Company Type

Multinational Corporation

Position

Junior Art Director

Specification

Advertising / Media Planning

Roles

Creative

Developed clear concepts, ideas, and visuals from start to finish for various types of media. Clients include Ensure, BONIA, Wonda, Toyota, Syahirah Vitalis, and Nissin Ramen. Also collaborated with creative team to create and present strong business and creative strategies for campaigns in order to meet the expected objectives in terms of impact, quality, deadlines, and budget.

Reason of resign

Planning to pursue master's degree.

9 Sep, 2018 - 1 Jan, 2020

Jr Art Director

CLAN MALAYSIA SDN. BHD., Gateway Kiaramas

Company Type

Other

Position

Junior Art Director

Specification

Advertising / Media Planning

Roles

Creative

Supervised and designed attractive visual executions from ideation to polished stage for pitches and campaigns alongside senior copywriters, art directors, and account teams. Clients include U Mobile, AmBank, Petronas, Nespresso, MyTheo, Big Bad Wolf, Kayak, Tourism Terengganu, and Toyota. Also led the development and design of MyTheo’s creative strategy, corporate identity, mobile application, website, promotional videos, and social media content.

Reason of resign

Furthering professional career development in a 4As agency.

2 Feb, 2018 - 8 Aug, 2018

Freelance Graphic Designer

McCann Worldgroup, The Ascent, Paradigm

Company Type

Multinational Corporation

Position

Fresh / Entry Level

Specification

Advertising / Media Planning

Roles

Creative

Assisted art director in designing key visuals, posters, web banners, gifs, social media content, and OOH materials for pitches and clients including Petronas, Porsche, and Malaysian Philharmonic Orchestra. Managed multiple projects and presented final layouts to clients for approval, and developed graphic design concepts under tight deadlines.

Reason of resign

Received a higher permanent position at another agency.

Education

IACT College

Major in Advertising and Design

Bachelor's Degree

Advertising/ Media

5 May, 2015 - 5 May, 2018

Skill Sets

Logo & Identity
Business Card
Brand Design
Image Editing & Retoucher
Advertising
Infographic
Poster
Storyboard Drawing
Motion Graphics

Tools & Software

Adobe Photoshop
Adobe Illustrator
Adobe InDesign
Adobe Acrobat
Adobe After Effects
Adobe Premiere Pro
Adobe Audition
Microsoft Power Point

Additional Information

Owns Transportation

No

Owns Laptop

Yes

There is no review on this talent currently

Message