About Me

With over 5 years of expertise in digital marketing and social media across B2B and B2C industries, I'm committed to perfecting the art of producing compelling digital & social content, optimizing marketing strategies using AI tools and digital analytics, and designing simple graphics for various digital platforms.

My forte is nurturing strong relationships with my clients and ensuring that every piece of digital content not only aligns with brand guidelines but also enhances their presence on any digital platforms - be it their website, Facebook, Instagram and Linkedin.

As the Digital Marketing Manager at PickaGeek in Singapore, I lead and manage collaborative efforts with the wider marketing team (copywriters, designers and video editors) to create content that reflects our brand and clients' goals.

My role includes creating copy for social media channels and our blog site occasionally, as well as collaborating on visual and video assets using tools like Canva, Adobe Premiere Pro, and Capcut.

Previously, I served as a Project Manager for Content Nation in Malaysia, where I developed targeted social media strategies for clients such as Tower of Fantasy, Dato Ananth and AFC Wimbledon, focusing on the Asian market. My project management skill ensured cohesive team efforts and creative direction, fostering strong business relationships and contributing to new business pitches.

At Pixl8 Group, I managed social media and paid advertising, significantly increasing engagement and follower growth.

My early hybrid role at MOB Digital Media provided me with robust client relationship management skills and a proven track record of delivering impactful digital media campaigns that resonate with diverse audiences.

Meanwhile my short stint at Naga DDB Tribal gave me a snapshot into the world of advertising and a foundation in advertising copywriting, which I have held dearly till today.

Current Status

Employed

Language

Skill Sets

Tools & Software

Additional Information