About Tsubaki Studio

Founded in 2008 by Jay Lim and Vivian Toh, Tsubaki Studio has grown into one of Malaysia’s most respected creative agencies. Inspired by the Japanese word “Tsubaki” (camellia = good luck), the studio focuses on:

- Branding & visual communication
- Riso print art (a niche, high-skill field)
- Design management and creative consultancy

Tsubaki’s culture combines fun, inspiration, and discipline, producing award-winning work that shapes Malaysia’s creative landscape.

Rtist Visits Tsubaki

When the Rtist Creative Platform team visited, we discovered that Tsubaki is more than an office—it’s a creative ecosystem. Highlights included:

- Experimentation spaces for innovative design techniques

- A culture encouraging exploration, collaboration, and continuous learning

Our CEO reflected:

“Design | Teaching | Publishing | Competition | Printing | Curation | Judging | Speaking — Jay does it all. He is truly a master of time management. Today, we learned so much from him.”

Co-founder Jay Lim is more than a designer; he is a teacher, author, curator, judge, and industry leader, showing how Tsubaki’s impact extends well beyond client projects.

Red Dot Design Award & Global Recognitions

Tsubaki Studio’s Red Dot Design Award is one of the most prestigious accolades in the design world, often referred to as the “Oscar of design.” The award highlights the studio’s excellence in visual communication and branding, while positioning Malaysian creativity on the global stage.

In addition to the Red Dot, Tsubaki has earned international recognition from the Golden Pin Design Award in Taiwan, Design For Asia in Hong Kong, and multiple awards from the USA and Netherlands. These accolades confirm that Tsubaki consistently delivers work that meets international standards, elevating the reputation of Malaysian creative agencies.


Award-Winning Work Built on Every Detail

Tsubaki’s expertise covers a wide spectrum of creative work, including commercial branding, key visual campaigns, publication and editorial design, packaging, wayfinding, mascots, visual merchandising, and Riso print art. What sets them apart is their meticulous attention to detail. Every typeface, color, spacing, and visual element—including their signature Riso prints—is intentionally chosen, demonstrating that excellence lies in the details.

This combination of precision and creativity is what earns Tsubaki international acclaim and Red Dot recognition, proving that world-class design is not only about big ideas but also the small, thoughtful choices that bring them to life.


Exhibitions & Industry Influence

Tsubaki’s work has been showcased across Asia, including in Taiwan, Japan, Malaysia, and China. Their projects are also featured on Behance, GRAPHIS, and other global design platforms. Beyond client work, Tsubaki actively engages the creative community through workshops, exhibitions, and mentorship programs, reinforcing their status as a world-class creative agency and a major influence on Malaysia’s creative industry.


Why Tsubaki Studio Stands Out

Visiting Tsubaki Studio revealed a simple truth: their culture, craft, and global recognition work together to produce exceptional creative outcomes. From niche Riso print art to Red Dot-winning projects, every detail matters. Their approach proves that Malaysian creativity can compete on the world stage, setting a benchmark for other agencies and inspiring the next generation of designers.

For anyone looking to understand what makes a design studio truly exceptional, Tsubaki is a clear example: a place where culture, creativity, and precision converge to deliver world-class results.

While Rtist was there to observe and learn, the story is about Tsubaki Studio, a studio that consistently pushes boundaries, nurtures talent, and elevates Malaysia’s creative industry.

For anyone wondering what makes a Malaysian design studio truly exceptional, Tsubaki is a clear example: where culture, craft, and creativity converge to create world-class results.


Click now to explore world-class design and connect with Malaysia’s creative community!

See Tsubaki Studio’s award-winning work and explore their creative services here: Visit Tsubaki Studio

Looking to hire top creative talent or find Malaysia’s best creative agencies? Start your journey with Rtist Creative Platform today.