Spoken

English
Malay

Written

English
Malay

9 Sep, 2015 - 8 Aug, 2018

Creative Marketing Executive

Media Prima, Bandar Utama

Company Type

Other

Position

Junior

Specification

Digital Media

Roles

Digital Copywriter

August 2015 - September 2018
Creative Marketing Executive
Client Servicing Group, Media Prima Berhad
- Create and customize marketing proposals for client sales pitches through creative client integrations with Media Prima programs and assets
- Understanding client objectives and create creative and impactful brand integrations with Media Prima assets
- Client servicing which involves the management and communications with clients, agencies, talents and influencers
- Create and edit copies for marketing materials, brand campaigns, social media posts and digital content
- Manage social media accounts for digital content brands (Quickie, Hatch) which involve the composing of captions, creation of image and video materials for social media posting and communication with online enquiries
- Involve with video production process; pre-production (concept creation, scriptwriting, drafting interview questions), production assisting, and post-production (video editing, subtitling, translation)

Reason of resign

Change of environment

3 Mar, 2013 - 6 Jun, 2015

Retail and Marketing Executive

All Access Distribution Sdn. Bhd., Dataran Prima

Company Type

SME

Position

Manager

Specification

Management, Marketing, Sales, Admin

Roles

Marketing Executive

- Handle operational duties in the merchandising and retail business that includes inventory management, product deliveries and display positioning
- Lead brand marketing efforts for apparel brands (Obey Clothing, Macbeth Footwear) for events, promotions, campaigns, social media and digital marketing
- Handle HR duties that involves the hiring and managing of staff, sales promoters, warehouse assistants and event crews.
- Event manage events that often involves setting up booths, transporting merchandise, inventory and stock management, handling of sale transactions and finances, as well as communicating with new and regular customers.
- Produce marketing materials for apparel brands via product photoshoots, celebrity endorsements, creative collaborations and brand awareness exercises

Reason of resign

Seeking for new experiences