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adrienlai
Self Employed
Selangor, Ampang
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I'm Open to Work
Freelance

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Member since: Apr 6, 2021

Completed Job: 0

About Me

Experienced Senior Graphic Designer with a demonstrated history of working in the graphic design industry. Skilled in Graphics, Logo Design, Advertising, Brochure Production and Photography,. Strong arts and design professional with a Diploma focused in Illustration from Malaysian Institute of Art (MIA). A very detailed oriented person with a strive for perfection in mind and social media savvy person. Also, into current art scene, trends and fashion.

Current Status

Self Employed

Language

Spoken

Chinese (Cantonese)
English
Malay
Chinese (Mandarin)

Written

English
Malay

Working Experience

9 Sep, 2018 - 3 Mar, 2020

Senior Graphic Designer

Pavilion Kuala Lumpur, Kuala Lumpur

Company Type

Public Listed Company

Position

Senior

Specification

Art & Creative

Roles

Graphics Designer

• To produce campaign promotional materials for the Mall i.e flyer, poster, bunting, concierge wrap, packaging, glass door sticker, key visual, digital collaterals (facebook cover, edm, instagram post
• To produce visual and final artworks for Above The Line (ATL) items such as magazine advertisements, signages, buntings, banners, etc
• To produce visual and final artworks for Below The Line (BTL) items such as posters, eBanners, eFlyers for digital screens in the mall, eDM, digital platforms i.e. Facebook, Instagram, Twitter, backdrops, menu and more
• To conceptualise a campaign, contributing ideas and executing it
• Liase with agency, suppliers, and clients on a project basis
• Work with events team in creating collaterals for events and campaigns happening in the mall
• Lead the design team and to produce top notch design relevant to each campaigns, events happening in the mall.

Reason of resign

1 Jan, 2016 - 9 Sep, 2018

Senior Graphic Designer

Mandarin Oriental, Kuala Lumpur, Kuala Lumpur City Centre

Company Type

Public Listed Company

Position

Senior

Specification

Advertising / Media Planning

Roles

Creative

• To administer a fully-equipped graphics units within the Public Relations Department
• To produce and develop visuals, finished artworks of internal collateral as well as supervise production of the hotel’s external collateral assigned to appointed creative agency/ agencies
• To produce visual and final artworks for Above The Line (ATL) items such as magazine advertisements, billboards, buntings, banners, etc
• To produce hotel collaterals within monthly/ yearly budgets
• To provide graphic support to various departments ie Food & Beverage, Front Office, Sales & Marketing
• To produce visual and final artworks for Below The Line (BTL) items such as posters, eBanners, eFlyers for digital screens (lift LCD screens, Front Office upselling slides, flyer, eDM, backdrops, menu and more
• To undertake photography assignments within the hotel including occasional assignments outside of the hotel, as and when required
• To maintained proper archive of approved visuals and a copy of all printed media
• To design packaging for the Food & Beverage division as and when requested by user department
• To design collateral for Sales & Marketing, F&B, Fitness Centre, The Spa as well as for the hotel
• To take lead for hotel photography

Reason of resign

5 May, 2011 - 12 Dec, 2015

Graphic Designer

Mandarin Oriental, Kuala Lumpur, Kuala Lumpur City Centre

Company Type

Public Listed Company

Position

Junior

Specification

Advertising / Media Planning

Roles

Creative

• To produce visual and final artworks for Above The Line (ATL) items such as magazine advertisements, billboards, buntings, banners, etc
• To produce hotel collateral within monthly/ yearly budgets
• To provide graphic support to various departments ie Food & Beverage, Front Office, Sales & Marketing
• To produce visual and final artworks for Below The Line (BTL) items such as posters, eBanners, eFlyers for digital screens (lift LCD screens, Front Office up-selling slides, flyer, eDM, backdrops, menu and more
•To undertake photography assignments within the hotel including occasional assignments outside of the hotel, as and when required
•To maintained proper archive of approved visuals and a copy of all printed media

Reason of resign

Education

MIA (Malaysian Institute of Art )

Major in Illustration & Graphic Design

Diploma

Art/Design/Creative/Multimedia

1 Jan, 2008 - 1 Jan, 2011

Skill Sets

Logo & Identity
Brand Design
Advertising
Flyer
Banner
Menu
Social Media
Social Media Management
Instagram Marketing
Content Marketing

Tools & Software

Adobe Photoshop
Adobe Illustrator
Adobe InDesign
Microsoft Office
Adobe After Effects
Adobe Premiere Pro
Adobe Photoshop Lightroom
Final Cut Pro
Inshot

Experienced Industry

Advertising & Media
Events
Fashion
Food & Beverages
Hotel & Tourism
Printing & Publishing
Retail / Merchandise
Public Relation

Additional Information

Owns Transportation

Yes

Owns Laptop

Yes

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