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Member since: Nov 18, 2020
Completed Job: 0
Greetings! I'm Sofian.
I am a seasoned multimedia and graphic designer with over 8 years of experience in the creative industry. I have worked extensively in branding, visual communication, and design strategy, leading projects from concept to execution. My expertise spans across digital and print platforms, where I have crafted compelling brand identity systems and impactful design concepts for a diverse range of clients.
Recently, I completed a successful rebranding project for the Integrity and Governance department of a government organization. This project was a unique challenge, as it aimed to reshape public perception of a topic often seen as uninspiring and restrictive, and I took pride in delivering a solution that achieved that goal.
In addition to my design capabilities, I have a strong analytical mindset and enjoy thinking conceptually, which allows me to approach projects strategically. I value the power of education and the potential of design to influence and create positive change, aligning with my core principle of contributing to the betterment of society.
I am now looking for new opportunities where I can apply my skills and experience to make a meaningful impact.
Unemployed
English
Malay
16 Oct, 2022 - 3 Sep, 2023
Premia TNC (Malaysia) Sdn Bhd, Kuala Lumpur
Multinational Corporation
Senior
Art & Creative
Graphics Designer
- Conceptualized and produced visually compelling graphics and videos that elevated the company’s branding and communication strategies, resulting in stronger audience engagement.
- Successfully collaborated with cross-functional teams across seven countries, understanding their unique requirements and translating ideas into impactful visual content that aligned with diverse cultural contexts.
- Designed a range of high-quality marketing materials, including brochures, presentations, and promotional videos, to support the company’s regional consulting initiatives, contributing to improved client engagement and outreach.
1 Jan, 2021 - 4 Apr, 2022
Brand Geeks Inc, Shah Alam, Selangor
SME
Senior
Art & Creative
Graphics Designer
- Successfully led design projects, reporting directly to the Creative Director, and delivered high-quality results across diverse campaigns.
- Spearheaded brand audits, developed impactful design concepts, and crafted comprehensive brand identity systems, resulting in enhanced visual communication for multiple clients across digital and print platforms.
- Effectively supervised and mentored Junior Graphic Designers, Graphic Design Interns, and Copywriting Interns, ensuring high standards of creativity and execution.
- Maintained brand consistency across various marketing initiatives, reinforcing strong brand identities and driving cohesive visual strategies.
- Provided strategic and creative guidance to both established and emerging brands, enabling them to maximize their use of marketing tools and strengthen their market presence.
10 Oct, 2016 - 30 Dec, 2020
Hatten Hotel Melaka, Melaka
Multinational Corporation
Senior
Art & Creative
Graphics Designer
- Successfully planned, organized, and executed photo and video shoots for products, services, and events, producing high-quality visual content for marketing collateral across social media and the company’s website.
- Efficiently edited, cataloged, and organized photo and video databases, streamlining future content retrieval and reference for multiple marketing projects.
Major in
Diploma
Engineering (Industrial)
1 Jan, 2006 - 8 Aug, 2022
Yes
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