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Rainiekhor
Graphic Designer
Employed
Kuala Lumpur, Kuala Lumpur
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I'm Open to Work
Freelance Full-Time

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Member since: Jan 23, 2019


Completed Job: 0

About Me

lts-driven and versatile professional with about 8 years of hands-on experience across dynamic industries, including Advertising, E-commerce, Digital, and Corporate Branding. Gained a huge amount of experience and exposure working with big projects and brands with a high feedback rate and delivery to meet deadlines.

Delivered projects involving marketing, copywriters, head of retouching, FA Artist, 3D Artist, and Animator covering all aspects from concept to completion. Highly competent and skilled in Adobe Illustrator, Photoshop, and Indesign.

Current Status

Employed

Language

Spoken

Chinese (Cantonese)
Chinese (Mandarin)
English

Written

English
Chinese (Mandarin)
Malay
Chinese (Cantonese)

Working Experience

9 Jan, 2022 - Current

Graphic Designer

Shopee, Kuala Lumpur

Company Type

Other

Position

Senior

Specification

Digital Media

Roles

Digital Designer

- Develop and execute creative design concepts for marketing and promotional materials that are related to ShopeeFood / ShopeePay / Campaign Initiative.
- Specialise in visualizing with multiple F&B industries including Domino's Pizza, KFC, Baskin Robbin, TGV, BMS Organics, O'Briens Irish Sandwich Cafe, Nyonya Colors, 4 Fingers, Salad Atelier, KOI, Zus Coffee, Gong Cha, Family Mart, Mr Dollar, Street Churros etc.
- Conceptualise and develop Key visuals and Microsite for Initiative campaigns in shopee including Shopee Mall, Free Shipping, Click & Collect, Government campaigns, and ad hoc campaigns, etc.
- Design and produce high-quality graphics, images, and artwork for print and digital media
- Work with the marketing team to create visual materials that align with corporate CI and marketing strategy.
- Think creatively and develop new design concepts, visual graphics, and layouts
- Formulate, develop and prepare designs of marketing media for online platforms, particularly in the creation of banners and other collaterals to be uploaded to the application.
- Generate ideas to portray concepts and deliver messages to advertise products/ services
- Maintain brand consistency throughout all our marketing collaterals
- Stay updated and research on current market trends on design / retail design

Software Use: Adobe Photoshop and Illustrator
Industries: F&B, Electronics Appliances, Government, Banking, E-commerce.

10 Oct, 2020 - 8 Aug, 2021

Graphic Designer

180 Degrees Brandcom, Kuala Lumpur

Company Type

Other

Position

Senior

Specification

Advertising / Media Planning

Roles

Creative

- Conceptualise and develop visually enticing artworks for marketing communications, including marketing campaigns, online and offline promotional collaterals.
- Develop concepts, graphics, layouts and video storyboards to advertise key visuals, illustrations, company logos and websites.
- Be part of the working team that's involved from concept to completion of the creative process, i.e. storyboard drawing, 3D video production, Key visual.
- Present ideas/concepts, storyboards, and completed work to other teams or management teams.
- Develop UI website interface design for SUBPLACE & CUCKOO product pages.
- Work closely with Creative Group Head to brainstorm and develop a creative idea into key visuals.
- Successfully lead and delivered projects involving marketing, copywriters, head of retouching, FA Artist, 3D Artist, and Animator covering all aspects from concept to completion.
- Work with Creative Services team members to coordinate on creative projects as well as take direction from the Creative Group Head.
- Review final artworks and suggest improvements if required.
- Maintain brand consistency throughout all our marketing collaterals.
- Specialise in visualising branding/advertising projects including CUCKOO, SUBPLACE, Wonderklean, ZEISS etc.

Reason of resign

4 Apr, 2019 - 1 Jan, 2020

Graphic Designer

Joy Venture Sdn Bhd, Kuala Lumpur

Company Type

New Startup

Position

Senior

Specification

Advertising / Media Planning

Roles

Creative

- Produce designs and artwork for all collaborations, partnerships, marketplace activities and public relation engagements for both online and offline use.
- Develop graphics for product page, product packaging, product labels, advertisement, logos, websites, social media posts and other branding and communication materials.
- Provide design & creative solutions for multiple platforms including videos, digital, print, booth and outdoor across multiple campaigns.
- Brainstorm and conceptualize creative ideas for content creation and new products from scratch to actual deliverables and outcomes.
- Conceptualise and generate impactful creative ideas and executions that deliver and adhere to Joylee’s brand vision and standards from initial concept to final output.
- Responsibile for designing static and video posts for social media platforms to increase Instagram and Facebook engagement.
- Responsible for all video and art concepts of advertising or media campaigns.
- Provide art direct and take part in photo and video shooting for marketing campaigns.
- Work closely with the Brand Director & teams to design and development the concept of new product mockup & launching.
- Ensure to maintain the company's corporate identity and brand guidelines throughout all work that is submitted.
- Lead and guide the junior designer in execution.
- Work closely with the marketing team to plan and execute all marketing related activities.

Reason of resign

1 Jan, 2017 - Current

Co-Founder

Brainthink Design, Kuala Lumpur

Company Type

Other

Position

Senior

Specification

Advertising / Media Planning

Roles

Creative

- Focus on corporate identity design projects for startup businesses.
- Understand topline branding or marketing objectives to develop branding design solutions.
- Create and develop company visual identities for (name, logos, colours, fonts) stationery designs, conceptual posters, menus, packaging, social media post, website, corporate profile, slides, advertisements, and other communication materials.
- To create brand guidelines to ensure brand consistency across with the design style, fonts, colours, graphic elements, social media CI, uniform, photography direction etc.
- Develop new templates and styles to create rich libraries that are consistent with each brand.
- Ideate, develop and execute graphic design solutions to support various branding campaigns.
- Formulate, develop and prepare designs of marketing media for the online and offline platforms.
- Design for a wide array of projects, from brand identity (re)design, presentations, digital ads and marketing, illustrations, print, packaging and more.
- Deliver Design concepts to build brand experiences.
- Specialise in visualising F&B Branding or Rebranding projects.
- Handle project design to communicate with the client in taking brief and produce a conceptual presentation to the client.
- Maintain and manage existing client accounts and increase sales for the company.
- Run FB ads to increase traffic and sales.

Reason of resign

5 May, 2016 - 12 Dec, 2016

Graphic Designer / FA Artist

MindMade Creative Communications, Petaling Jaya

Company Type

Other

Position

Junior

Specification

Advertising / Media Planning

Roles

Creative

- Think creatively and develop new design concepts for the new marketing campaigns.
- Specialise in visualising real estate/ property projects including Sunway Property, LBS Bina Group.
- Responsible for designing all kinds of promotional material, including online and offline advertising.
- Develop UI website interface design & POSM.
- Responsible for visualising Senior Designer and Art Director’s ideas.
- Work closely with Senior Designer / Art Director in brainstorming and developing visuals.
- Artwork adaptation to all kinds of campaign materials based on global key visuals.
- Attend video/photo shooting to ensure brand image is in line with client’s brief.
- To check and prepare final artworks and mockups before output for the printing stage.
- Clientele: Sunway Property, LBS Bina Group, LG Electronics, MCIS Life, Loreal, NY Steak Shack, The Manhattan FISH MARKET, Zoetis, Omega, Naturel Olive Oil etc.

Reason of resign

Education

Dasein Academy of Art

Major in Graphic Design

Diploma

Art/Design/Creative/Multimedia

4 Apr, 2013 - 4 Apr, 2016

Awards

Honor & Award

The Best Diaper Bag Design

The BabyTalk & MamaPapa Readers’ Choice Awards

7 Jul, 2019

Features / Publications

Book Issue - Graphic for Kids

Sandu Publishing

8 Aug, 2016

Features / Publications

Book Issue 35th - The World's Best Graphics

Chois Publishing

6 Jun, 2016

Skill Sets

Branding Strategies
Logo & Identity
Logo
Business Card
Advertising
Flyer
Poster
Banner
Bunting
Stationary Design

Tools & Software

Adobe Photoshop
Adobe Illustrator
Adobe InDesign

Additional Information

Owns Transportation

Yes

Owns Laptop

Yes

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