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About Me
Writing is like putting a jigsaw puzzle together. Behind every individual, every brand and every company is a compelling story worth telling. Hence, my purpose in life is to find words to express those voices in the most inspiring way possible. So what's my story? Here is how I become who I am today:
Like everyone else, I was schooled under the conventional education system where A's are king, and Bs are labour. My essay writing skills have earned me recognition from both teachers and peers. Growing up in an Asian minded family, I was silly to assume that Law was the only route for people who excel in writing. However, things were not that one-sided in reality.
In college, I thought my writing was great. Turns out, it was ridiculous in other people's eyes. I was told by my college teacher that my essay has no common sense. I got rejected from taking English Literature in college. My insecurities crept in. My beliefs were shaken, and I question if Law school was ever meant for me.
So I made it to Law school, but I was still insecure from the past. University was the time I regained my confidence. I participated in networking functions, student organizations, and media internships. That's when I first started to learn content creation.
Once I stepped into the working world, I was balancing my first job as a Publicist and freelancing at the side for extra income. Gradually, my love for creating content grew immensely and I followed my instinct to leave my first job for further exploration.
I ran events, managed social media content, written websites for SMEs and traveled to Singapore. Now, I finally discovered my calling.
I combine my creativity and result-driven attitude to bring the best result for my clients. My clients to date include BMS Road Tax Renewal, Baby Mart, Yong Kang TCM, and International Community School Singapore.
**Current Writing Expertise: Article, Website, Social Media, Blogging, Copywriting, Profile Writing
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Current Status
Self Employed
Language
Spoken
English
Written
English
Working Experience
1 Jan, 2020 - Current
Freelance Copywriter/ Content Writer
Self-employed, Work From Home
Company Type
Other
Position
Fresh / Entry Level
Specification
Journalist / Editor/ Writing
Roles
Copy Editor
I offer content creating services as a freelancer to several SME clients. For instance, Brilliant Management Services, Yong Kang TCM and Baby Mart. This service includes creating engaging social media content and website content.
Revamped a website content for BMS, a road tax renewal company who is a trusted partner of various notable insurance bodies and MYEG, a Malaysia e-government platform
Reason of resign
9 Sep, 2019 - 12 Dec, 2019
Marketing Executive
AEVDC Dance Company, Selangor
Company Type
New Startup
Position
Fresh / Entry Level
Specification
Management, Marketing, Sales, Admin
Roles
Marketing Executive
Managed sponsorship and vendor hiring aspects for AEVDC Dance Studio’s annual dance carnival event which includes crafting agreements, creating social media shout-outs, and utilizing in-house dance influencer’s profile; resulting in a secured sponsorship of total RM4,400 with Usana, Possession Skincare and Modern Cave Homestay, achieved 100% for KPI target of vendor hiring and increased of 250 followers, all happened within a month
Reason of resign
No concrete company structure
1 Jan, 2019 - 9 Sep, 2019
Publicist
klpac, Kuala Lumpur
Company Type
Other
Position
Fresh / Entry Level
Specification
Management, Marketing, Sales, Admin
Roles
Public Relations
I report to Head of Marketing Communications, responsibilities included managing content on social media, crafting press releases and pitches for media coverage, and collaborating with the Senior Designer to implement strategic marketing campaigns to advanced brand awareness, generate ticket sales for in-house production shows and maintain strong relationships with the existing customer base.
Key Accomplishments
• Developed an integrated offline and online campaign via leaflets, online videos and graphic content to promote our theatrical shows; as a result, increase of 3000 followers, 3100 video views and contributing to the achievement of 120% of total sales targets for 6 in-house production shows
• Designed a comprehensive automated newsletter system for new sign-ups and fundraising purposes with my teammate via Mailchimp including new headers, logos, colour scheme, and content
• Managed an annual international ballet production between klpac and Singapore Dance Theatre with strategic communication practices including getting local Malaysian media coverage, handling invited guests of honour and ensuring both parties had their needs fulfilled; resulting in the achievement of 80% ticket sales
• Produced and presented monthly show reports in monthly Marketing Department meetings which included total ticket sales, feedback forms from the audience, social media views generated and media coverage
Reason of resign
No proper guidance on my work, its a lot of doing for the sake of getting profit and surviving the company.
Education
Other
Major in Law
Bachelor's Degree
Law
9 Sep, 2015 - 7 Jul, 2018
Skill Sets
Tools & Software
Experienced Industry
Additional Information
Owns Transportation
Yes
Own laptop
Yes
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