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Kelvin Choong
Creative Digital Marketer | Video Producer | AI & AIGC Specialist
你好,我是 Kelvin,一名来自马来西亚的 Creative Digital Marketer、Video Producer,同时也是 AI & AIGC 技术应用者。
拥有超过 3 年的 Freelance Marketing 经验,同时具备企业品牌营销、内容策划、视频制作、广告投放及 AI 技术应用的实战经验。
我擅长将 创意思维、数字营销与人工智能技术 结合,帮助品牌、企业及个人 IP 打造有吸引力的内容,提高品牌曝光,并优化整体 Marketing Workflow。
我的工作不局限于单一领域。从一个 Idea 开始,到策划、制作、发布、广告投放及后续优化,我都能够独立完成。
My Skills & Expertise
🎬 1. Video Production & Creative Direction
* Video Shooting & Professional Editing
* Creative Video Concept & Storytelling
* Scriptwriting & Storyboard Planning
* Short-form Video Production (Reels / TikTok / 小红书)
* Commercial & Social Media Video Production
* Video Post-production, Colour Grading & Sound Editing
* Video Hook、Pacing & Audience Retention Optimization
* Corporate Video & Branding Content
🤖 2. AI & AIGC Production
* AI Video Generation
* AI Image Generation & Creative Visual Production
* AI Video Storytelling & Cinematic Content
* Advanced Prompt Engineering
* AI Character & Scene Creation
* AI-assisted Video Production
* AI Content Creation & Marketing Applications
* AI Creative Workflow Integration
🧠 3. AI Agent & Smart Automation
* Custom AI Agent Building
* AI Workflow Design & Optimization
* AI-powered Marketing Automation
* AI-assisted Content Planning
* Smart AI Tools Integration
* AI Productivity Solutions
* Business Workflow Automation
* AI Knowledge Base & Assistant Setup
📊 4. Digital Marketing & Paid Advertising
* Meta Ads Manager (Facebook & Instagram Ads)
* Paid Advertising Strategy & Campaign Setup
* Audience Research & Targeting
* Ad Creative Strategy & Copywriting
* Lead Generation Campaigns
* Ad Performance Analysis & Reporting
* Marketing Funnel Planning
* Landing Page Planning & Development
📱 5. Content Creation & Personal IP Building
* Social Media Content Strategy
* Personal Branding & IP Development
* Brand Positioning & Content Direction
* Facebook / Instagram / 小红书 Content Creation
* Content Calendar & Campaign Planning
* Viral Content Concept Development
* Educational, Entertainment & Storytelling Content
* Content Copywriting & Brand Messaging
* Social Media Account Content Management
🎨 6. Creative Design & Branding
* Social Media Poster & Ad Creative Design
* Video Thumbnail & Cover Design
* Branding Visual Direction
* Campaign Key Visual Development
* Marketing Materials & Promotional Design
* AI-assisted Graphic Design
* Canva Design & Creative Production
🚀 7. Marketing Strategy & Project Execution
* Online Marketing Strategy
* Brand Awareness
* KOL & Collaboration Coordination
* Roadshow & Event Marketing
* Promotional Planning
* Marketing Performance Reporting
What Makes Me Different?
I don’t just create content. I build creative solutions that connect Content, Marketing and AI.
同时,我也持续研究如何将 AI Agent、AIGC 及自动化工具整合到实际工作流程中,让内容制作与营销执行变得更有效率。
From Idea → Strategy → Production → Marketing → Optimization
无论你需要的是一支有创意的视频、一套完整的 Social Media Content Strategy、个人 IP 打造、Meta Ads 投放,还是 AI 自动化解决方案,我都能够提供从构思到执行的一站式服务。
Available for Freelance Projects, Creative Collaborations & Long-term Part
Employed
Chinese (Cantonese)
Chinese (Mandarin)
English
Malay
12 Jul, 2024 - Current
Pu Jian Chinese Medicine Sdn Bhd, KL
SME
Senior
Advertising / Media Planning
Advertising Executive / Account Manager
Responsible for digital marketing, social media management, video production, content creation, Meta Ads campaigns, and brand development. Manage creative projects, AI-powered content production, marketing strategies, and promotional campaigns to increase brand awareness, engagement, and lead generation.
1 Dec, 2023 - 12 May, 2024
Jom Look, KL
Multinational Corporation
Junior
Advertising / Media Planning
Media Planner
Content creator, build own IP, purchasing department, Digital Marketing. Promotional planning
12 May, 2023 - 12 Dec, 2023
Trailblazer Auto Sdn Bhd, KL
SME
Senior
Advertising / Media Planning
Supervisor / Team Lead
Video Production, take car photos and ads copywriting.
Major in Marketing Strategy, Digital Marketing
Advanced Diploma
Commerce
12 Sep, 2019 - 12 Oct, 2022
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