Derymuhendar18 Profile Avatar
Derymuhendar18
Art director /senior graphic designer
Self Employed
Sumatera Selatan
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I'm Open to Work
Freelance Full-Time Contract

Recommended by 0 people

Member since: Apr 29, 2026

Completed Job: 0

About Me


I am a creative designer with a strong passion for innovation and functional aesthetics. With over 9+ years of experience, I have developed expertise across various areas of design, including graphic design, motion, and videography.
Beyond design execution, I also have a solid background in branding strategy. I enjoy creating impactful brand experiences that support business growth and leave a lasting impression.
I am highly detail-oriented and committed to delivering work that meets the highest quality standards. Combining creativity, analysis, and branding insight, I strive to produce results that are both visually strong and strategically effective.

Current Status

Self Employed

Language

Spoken

English
Indonesian

Written

English
Indonesian

Working Experience

1 May, 2025 - 31 May, 2026

Graphic designer

Hotel Harper, Indonesia

Company Type

Multinational Corporation

Position

Creative Director

Specification

Art & Creative

Roles

Others

-Designed high-quality marketing collateral for room promotions, Food & Beverage (F&B) offers, and hotel events.
​-Managed the hotel's visual identity across all platforms, ensuring consistency with corporate brand standards.
​-Produced engaging digital content for social media and OTA (Online Travel Agency) platforms to increase bookings.
​-Collaborated with the Sales & Marketing department to develop creative concepts for seasonal campaigns and corporate partnerships.
​-Oversaw the production of environmental graphics, including indoor and outdoor signage and promotional displays within the hotel premises.

Reason of resign

1 Aug, 2022 - 31 Dec, 2024

Head of Creative

Social Market Mall Palembang, Indonesia

Company Type

SME

Position

Senior Manager

Specification

Art & Creative

Roles

Art Director

-Led and mentored the Creative Design Division, overseeing all visual output for the mall and lifestyle sectors.
​-Strategized and executed comprehensive branding for large-scale seasonal events and corporate campaigns.
​-Provided art direction for professional photography, videography, and high-level digital content production.
​-Optimized creative workflows to increase the efficiency and quality of the design division.
​-Coordinated with stakeholders and vendors to ensure flawless execution of physical and digital assets.

Reason of resign

1 Dec, 2020 - 31 Aug, 2022

Graphic designer

Social Market Mall Palembang, Indonesia

Company Type

SME

Position

Senior

Specification

Art & Creative

Roles

Graphics Designer

-Developed and executed advanced branding strategies for major mall events.
-​Supervised junior designers and interns to maintain high-quality design standards.
-​Integrated motion graphics and video elements into digital marketing campaigns.
​-Analyzed design performance to optimize visual communication for diverse mall audiences.

Reason of resign

1 Sep, 2019 - 31 Mar, 2020

Creative designer

Global Art Palembang, Indonesia

Company Type

SME

Position

Junior

Specification

Education

Roles

Instructor

-Designed educational and promotional visuals for creative learning programs.
​-Developed branding materials for internal and external communications to enhance brand awareness.
​-Created engaging layouts and illustrations for marketing collateral and curriculum-related projects.
​-Ensured visual consistency across all digital and print media platforms.

Reason of resign

1 Dec, 2017 - 31 Jul, 2019

Graphic designer

Social Market Mall Palembang, Indonesia

Company Type

SME

Position

Junior

Specification

Art & Creative

Roles

Graphics Designer

-Designed promotional materials for mall events, tenants, and seasonal marketing activations.
​-Created high-impact visual content for social media platforms to drive visitor engagement.
-​Collaborated with the marketing team to develop on-site signage and environmental graphics.
​-Managed multiple design requests simultaneously, ensuring timely delivery for daily operations.

Reason of resign

1 Apr, 2017 - 30 Nov, 2017

Creative designer

Hakuhodo indonesia, Indonesia

Company Type

Multinational Corporation

Position

Junior

Specification

Advertising / Media Planning

Roles

Creative

-​Developed high-quality visual concepts and designs for 360° integrated advertising campaigns.
-​Collaborated closely with Art Directors and Copywriters to transform creative briefs into impactful visual stories.
​-Produced a wide range of creative assets for multinational clients, including digital ads, social media content, and print materials.
​-Maintained strict adherence to brand guidelines while ensuring innovative and fresh creative execution.
​-Handled multiple projects simultaneously under tight deadlines, ensuring all deliverables met the agency's high-quality standards.
-​Utilized Adobe Creative Suite (Photoshop, Illustrator, After Effects) to create compelling visuals and motion graphics.

Reason of resign

Education

Nationals Institute Of Technology Bandung

Major in Visual communication design

Bachelor's Degree

Art/Design/Creative/Multimedia

1 Jun, 2008 - 30 Jun, 2014

Skill Sets

Art Direction, Branding, Brand Identity, Graphic Design, Motion Graphics, Visual Communication, Creative Strategy, Leadership, Team Management, Marketing Strategy.

Tools & Software

Adobe Photoshop, Adobe Illustrator, Adobe After Effects, Adobe Premiere Pro, Figma, Blender, CapCut.

Experienced Industry

Advertising & Media
Education
Food & Beverages
Hotel & Tourism
Retail / Merchandise

Additional Information

Owns Transportation

Yes

Owns Laptop

Yes

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